real estate guest post

Real Estate Guest Post Guide: How to Write & Get Published on Top 50 Sites (2025)

Struggling to find real estate blogs that truly accept guest posts? You’re not alone. Most directories are outdated, and many websites don’t clearly mention if they welcome outside contributors.

This lack of transparency wastes your time. And worse—without backlinks from trusted real estate sites, your SEO, traffic, and lead generation hit a wall. While you’re publishing content on your own site, your competitors are getting featured on high-authority blogs—and dominating search results.

This guide gives you a proven system. You’ll learn how to write guest posts that meet editorial standards. You’ll also see how to pitch editors professionally and get published—even on blogs that don’t openly advertise guest post opportunities.

We’ve also included a verified list of the Top 50 Real Estate Guest Post Sites for 2025. Each site has been reviewed for real traffic, strong domain authority, and SEO impact. This means you can skip the guesswork and focus on building links that actually move the needle.

What Is a Real Estate Guest Post?

A real estate guest post is a blog article written by someone who doesn’t own the website, typically to share helpful real estate knowledge and get a backlink to their own site. These articles appear on real estate blogs that welcome outside contributors.

If you’re a real estate agent, investor, broker, marketer, or startup founder, guest posting offers major benefits:

  • Reach a ready-made audience interested in real estate.
  • Improve your SEO through backlinks from trusted websites.
  • Build brand credibility by publishing on respected industry platforms.

You might find guest post opportunities under pages titled “Write for Us Real Estate” or “Submit a Guest Post.” But don’t rely only on those.

Many high-authority real estate blogs don’t advertise guest post options publicly—yet still accept quality contributions. This is because Google no longer encourages clearly labeled guest post pages, especially for link-building purposes. Instead, you need to approach the site with a relevant, valuable topic and pitch it professionally. If your content offers real value to their readers, chances are they’ll accept it.

Real-world Examples of Guest Post Topics

  • “Top 5 Emerging Property Investment Markets in 2025”
  • “How to Sell a Home Faster with Virtual Staging”
  • “The SEO Checklist for Real Estate Agents”

When your article is relevant, well-written, and optimized, a guest post becomes a win-win: you gain exposure, they get strong content.

Why Guest Posting Matters for Real Estate Businesses

Guest posting helps real estate professionals reach more people, build trust, and rank better on Google. It’s a smart and simple way to grow your brand online without spending a lot on ads.

Here’s why it works:

  • Brings in targeted traffic: Guest posts appear on blogs that already have a steady audience. That means more eyes on your business. These readers are often looking for advice, services, or local expertise—so your post can lead them directly to your website.
  • Attracts better leads: When your post is helpful and relevant, readers are more likely to click through and contact you. Especially if your content answers common questions or solves real problems buyers, sellers, or investors face.
  • Boosts SEO rankings: Backlinks from trusted websites make your site stronger in Google’s eyes. Over time, this helps you rank higher for real estate keywords and attract more search engine traffic.
  • Builds professional credibility: Being featured on top blogs shows that you know your field and adds to your trust factor. It also helps people recognize your name or brand when they come across you again on social media or search results.
  • Example: If a real estate agent writes an article like “How to Sell Your Home Faster in a Slow Market” and publishes it on a well-known property blog, it brings attention, a backlink, and possible new clients—all from one post.

In a competitive real estate market, guest blogging is a powerful tool. It boosts your visibility, helps people trust you, and brings in more traffic the right way.

How to Find High-Quality Real Estate Guest Posting Sites

Finding the right real estate blogs for guest posting begins with knowing where to look—and how to evaluate what you find. Not every site that accepts guest posts says so publicly. In fact, some of the best opportunities don’t display “Write for Us” pages but still accept guest contributions through professional outreach.

Here are five effective methods to find  quality guest posting sites in the real estate niche:

1. Google Search Operators

Use targeted search queries to find guest post opportunities in your niche. These advanced search operators help surface blogs with open contributions.

Example Searches

  • real estate “write for us”
  • real estate “submit a guest post”
  • real estate intitle:guest post
  • real estate inurl:guest-post

Also try related keywords like “property,” “investment,” or “housing” to broaden your results.

2. Use Guest Post Directories

You can start with public directories and curated lists. These often include domain metrics and links to submission pages.

Examples Include

  • SERPzilla’s real estate guest posting list
  • TheSEOLabs’ guest blog directory
  • Adsy’s guest post opportunities for real estate

Important: Always verify these sites using SEO tools to check their traffic, relevance, and content quality.

3. Analyze Competitor Backlinks (Using Ahrefs or Semrush)

One of the most reliable ways to find guest posting opportunities is by checking where your competitors are getting backlinks. If they’ve been featured on real estate blogs, those sites may also be open to accepting your content.

Use SEO tools like

These platforms let you explore the backlink profiles of competing websites, helping you identify blogs that have accepted guest posts recently.

Steps to Follow

  1. Enter your competitor’s domain in Ahrefs or Semrush.
  2. Go to the Backlinks or Referring Domains section.
  3. Filter results using keywords like:
    • “guest post”
    • “contributor”
    • “author”
    • “written by”
  4. Open the linking pages manually to check if they look like guest posts.
  5. Visit the blog directly to assess its topic relevance and content quality.

Important Note

Even if the site doesn’t have a visible “Write for Us” or “Submit a Guest Post” page, don’t skip it. Many high-authority sites now avoid public submission pages to stay compliant with Google guidelines—but still accept guest posts via direct outreach.

To increase your success rate:

  • Analyze backlinks from the last 3–4 months to focus on fresh, active guest post placements.
  • Verify the blog’s traffic, authority metrics, and spam score using tools like Moz, Ubersuggest, or SimilarWeb.
  • If your competitor got a link, there’s a strong chance you can too—but only if you present value and pitch professionally.

That’s why we’ve included proven guest post pitch templates below in a later section to help you make a strong first impression with blog editors.

4. Search on LinkedIn, Twitter, and Facebook

Real estate bloggers often share guest posting needs on social platforms. Use keyword searches like:

  • “Guest post opportunity real estate”
  • “Looking for real estate writers”
  • “Real estate contributors wanted”

These can connect you directly with editors or blog owners—even those not promoting opportunities on their website.

5. Outreach to Niche Blogs Directly

If you’ve found a real estate blog that aligns with your target audience—even if it doesn’t advertise guest posting—reach out anyway. Many site owners are open to collaboration if the content is high quality and relevant.

Before Reaching Out

  • Read 2–3 recent blog posts
  • Identify content gaps or popular themes
  • Suggest a clear, topic-specific article idea

Avoid generic pitches. Show that you understand the blog and its readers.

Pro Tip: Some sites have removed “Write for Us” pages due to Google’s policies on link schemes. That doesn’t mean they won’t accept your content—it just means your pitch needs to stand out.

Bottom line: The best real estate guest posting opportunities come from research, strategy, and personalized outreach—not just public submission forms.

Criteria for Selecting the Best Guest Posting Sites

Not every real estate blog is worth your time. Before pitching a guest post, you must evaluate whether the site will actually benefit your SEO, brand reputation, and traffic goals. Poor-quality or irrelevant sites can waste your effort—or worse, damage your domain authority.

Here are the key factors to assess before you reach out:

1. Domain Authority (DA) or Domain Rating (DR)

DA (by Moz) and DR (by Ahrefs) show how strong a site’s backlink profile is. While these scores are useful, they don’t tell the full story.

 Note: Many websites inflate DA/DR using paid or spammy links. Always cross-check with traffic and content quality. A DA 25 blog with active readers may be more valuable than a DA 60 blog with no visibility.

2. Organic Traffic

Traffic is the most important factor when deciding whether to pursue a guest post. Without real visitors, your content won’t get seen or drive results.

 Example

  • Site A: DA 50, DR 60, but only 100–200 monthly visits
  • Site B: DA 20, DR 30, but 5,000–6,000 monthly visits

Choosing Site A would be a mistake if your goal is to drive real traffic. Many site owners now inflate DA/DR but receive little to no organic search volume.

Pro Tip

If a site charges a fee for guest posting, ask the owner to share Google Search Console data (past 1 month and 3 months). This is the most accurate source for traffic verification—far more reliable than third-party tools.

3. Content Relevance

Make sure the site’s content matches your niche. It should regularly publish posts on real estate, housing, investment, home buying, or property tech—not just general lifestyle or unrelated topics.

  • Check: Recent blog posts, category pages, and homepage focus
  • Ask: Does my content idea fit naturally here?

4. Editorial Quality

Well-maintained blogs tend to offer better results and greater editorial integrity. Before pitching:

  • Look at 2–3 recent articles. Are they well-written, informative, and properly formatted?
  • Do they use original images, proper citations, and subheadings?
  • Is there a clear publishing structure and editorial voice?

Avoid blogs with outdated layouts, spun content, or keyword stuffing.

5. Audience Engagement

A blog with a real community brings more trust and visibility. It also signals to Google that the site is active and credible.

Check for:

  • Comments on posts
  • Social media shares
  • Visible CTAs or newsletter forms
  • Frequent publishing (within the last 30 days)

Even minimal engagement is fine—as long as the site has fresh, focused content and SEO value.

6. Outbound Link Practices

Review how the blog links to other sites. Quality blogs maintain healthy outbound linking behavior.

Avoid blogs that:

  • Overuse affiliate or sponsored links
  • Use exact-match anchor text excessively
  • Link out to irrelevant or spammy sources

Look for natural anchor usage and links to trusted websites.

7. Spam Score & Google Indexing

Always run a quick check on the blog’s reputation.

  • Use Moz Spam Score or SEOQuake to detect risky patterns
  • Ensure the blog is indexed in Google using:
    site:example.com in Google Search

A high spam score alone doesn’t always mean a site is harmful. But if the site also has very low traffic, irrelevant content, or suspicious outbound links, it’s best to avoid it. These combined issues can signal a low-quality or penalized website that may hurt your SEO.

In short Focus on blogs with real traffic, clean metrics, and niche relevance. Don’t fall for high DA/DR scores alone. And when in doubt, ask for proof—especially if money is involved.

This process protects your SEO, builds safer backlinks, and ensures your guest post actually gets seen.

Top 50 Real Estate Guest Post Sites List

If you want your real estate guest posts to drive real results, the first step is publishing them on the right websites. Not all blogs are created equal—some bring traffic, SEO value, and brand exposure, while others offer little benefit.

To save you time, we’ve curated a list of 50 high-potential real estate blogs. These sites vary by domain authority (DA), monthly traffic, and niche focus—but all of them are solid candidates for guest post outreach.

Whether you’re targeting residential buyers, property investors, or real estate agents, this list gives you a strong starting point to plan your outreach strategy effectively.

Use it to:

  • Identify sites with real traffic and trust signals
  • Prioritize based on your niche (residential, commercial, investing)
  • Focus on blogs that can actually move the needle for SEO
Blog NameDA (Domain Authority)Estimated Monthly Traffic
RealtyBizNews5512.5K
Mashvisor5020K+
PropertyWire6114K
RISMedia6470K
RealtyTimes569K
Landlordology5025K
REtipster4830K+
The Close6035K+
HousingWire72100K+
Inman77150K+
Zillow Porchlight89120K+
BiggerPockets7890K+
LoopNet Blog6945K
CREOnline5328K
Connected Investors5018K
Point2 Homes5432K
Real Estate Express5922K
InvestFourMore4719K
The Real Deal6688K
Roofstock5223K
Trulia Blog90140K+
Redfin Blog88130K+
PropertyShark6060K
Norada Real Estate5121K
Apartment Therapy79110K+
Homes.com Blog6538K
ePropertySites4915K
Urban Land Institute7044K
REALTOR® Magazine7473K
Activerain6160K
Real Estate Investing Today5829K
Rentec Direct5724K
Movoto Blog6947K
The Balance8081K
LandThink5620K
Zumper Blog6026K
TenantCloud Blog4817K
SparkRental5831K
MySmartMove5527K
RealWealth Network5419K
Foreclosure.com Blog6333K
Fundrise Blog5934K
Estately Blog5322K
RoofHub by Roofr5216K
NerdWallet Real Estate7895K+
Apartment List6241K
CREXi Blog4914K
Rentometer6739K
Millennial Money6437K
Property Investment Project5118K

T-RANKS can help you scale faster.
We maintain a verified database of 500+ real estate guest posting opportunities, each vetted for domain authority, traffic, and relevance. Whether you’re building backlinks, brand authority, or lead funnels—our list is built to support serious SEO strategies.

👉 Get in touch with T-RANKS to access high-authority guest post sites and grow your real estate visibility with confidence.

Sure! Here’s the rewritten version of the section “How to Write a Winning Real Estate Guest Post”, made easier to understand with clear, direct language and simplified structure:

How to Write a Winning Real Estate Guest Post

Writing a real estate guest post is not just about creating content. It’s about writing with purpose—content that provides value, builds trust, and supports your SEO goals. To do this effectively, follow these five simple steps.

Each step is designed to help you write a guest post that gets accepted by editors, ranks on Google, and delivers long-term results.

Step 1: Pick the Right Topic

Start by choosing a topic that fits the blog’s audience. Avoid generic ideas and focus on content that is helpful, specific, and current.

Examples of Good Topics

  • Real Estate Market Trends in [City] – 2025
  • How to Evaluate Fix-and-Flip Properties
  • Mistakes First-Time Homebuyers Should Avoid
  • What Buyers Expect from Virtual Tours in 2025

Before choosing, search the blog to avoid repeating what’s already published. You can also check topic popularity using tools like Google Trends or AnswerThePublic.

Step 2: Write with SEO in Mind

Your guest post should help readers and be optimized for search engines.

Here’s how to write SEO-friendly content:

Use your target keyword naturally in the title, first paragraph, and subheadings.

  • Organize your post with clear headings (H1, H2, H3).
  • Link to useful articles on the blog.
  • Add one or two links to trusted external sources.
  • Write clearly and avoid keyword stuffing.

Tools like Surfer SEO or Frase can help guide your structure and keyword usage.

Step 3: Add Smart Backlinks and Anchor Text

Adding a link to your site is important, but how you do it matters.

Tips for backlink placement:

  • Use natural anchor text like “this guide on SEO for real estate” instead of forcing exact-match keywords.
  • Link to relevant content, such as a blog post or service page—not just your homepage.
  • Don’t add links in the first paragraph. Let your content provide value first.
  • One or two links are enough. More than that may look spammy and lead to rejection.

Step 4: Format Your Post for Easy Reading

Even great content gets ignored if it’s hard to read. Make your post clean and organized.

Here’s what to focus on:

  • Use short paragraphs (2–4 lines).
  • Break up text with subheadings and bullet points.
  • Add visuals like charts or screenshots, if allowed.
  • Finish with a helpful call-to-action if permitted.

Before submitting, look at other articles on the blog and match their format and tone.

Step 5: Submit and Follow Up

Submitting your post the right way is just as important as writing it well.

Follow these steps:

  • Read and follow the blog’s submission rules.
  • Include your name, author bio, links, and photo (if needed).
  • Use Google Docs or paste your article into the email—don’t send attachments.

After submission:

  • Wait 7 to 10 days, then send a polite follow-up email if you don’t hear back.
  • Stay engaged with the blog by commenting on posts or sharing their content.
  • Keep track of where you’ve submitted and what was accepted.

Real Estate Guest Post Outreach: How to Pitch Successfully

Writing a strong guest post is only half the job—getting it published starts with effective outreach. Editors receive dozens of pitch emails each week. If your pitch doesn’t stand out or follow basic etiquette, it likely won’t get a response.

This section shows you how to craft professional outreach messages that get noticed and increase your chances of being accepted.

We’ll cover:

  • How to write a personalized guest post pitch
  • What details to include in your email
  • When and how to follow up
  • Tips for building relationships with editors

Let’s begin with the first part: how to write a pitch email that actually works.

Shall I continue with “Guest Post Email Templates That Get Accepted”?

Here are the rewritten guest post email templates, improved based on clarity, personalization, and value delivery—aligned with your goal of professional real estate outreach:

Template 1: General Real Estate Blog Pitch

Subject: Guest Post Collaboration – 2 Real Estate Topics for [Blog Name]

Hi [Editor’s Name],

I’ve been following [Blog Name] for a while and really appreciated your recent post on [Insert Topic/Post Title]. As someone who creates actionable content for real estate professionals, I’d love to contribute a fresh piece that adds value to your audience.

Here are two guest post ideas I believe would fit your readership:

  • The Future of Real Estate Marketing: Tools Agents Need in 2025
  • Neighborhood SEO: How Local Agents Can Rank Higher in Google Maps

Each article would be original, well-researched, and tailored to your site’s tone. I can also include internal links and formatting that match your editorial standards.

  • Would it be okay if I send over a draft or outline for your review?
  • Thanks for your time—I’m happy to share writing samples if needed.

Best regards,
[Your Name]
[Your Website or LinkedIn]
[Optional Writing Sample Link]

Template 2: Real Estate Investment Blog Pitch

Subject: Contributing to [Blog Name] – Guest Post Ideas for Property Investors

Hi [Editor’s Name],

I came across [Blog Name] while researching top real estate platforms, and I’m impressed by the depth of content you provide to investors and professionals.

As an active property investor and contributor to several industry blogs, I’d love to share insights with your readers. Here are two topic ideas I’d like to propose:

  • 5 Metrics Smart Investors Use to Evaluate Rental Properties
  • Is Multifamily Still Worth It in 2025? A Data-Driven Look at Returns

If either sounds like a fit, I’d be glad to send over an outline or full draft. Each article will be SEO-optimized, value-driven, and completely original.

Looking forward to hearing your thoughts.

Best,
[Your Name]
[Your Website or LinkedIn]
[Optional Portfolio or Guest Post Link]

Great! Here’s the next part:

Follow-Up Strategies to Increase Response Rate

Even a great pitch can get buried in a busy inbox. That’s why following up is a key part of successful guest posting outreach. Many editors won’t reply to the first email—but that doesn’t always mean they’re not interested.

Use these tips to follow up without being pushy or annoying:

When to Follow Up

  • Wait 7 to 10 business days after sending your initial pitch.
  • If the blog clearly states their review timeline (e.g., “Allow 2 weeks”), respect that timeframe before following up.

How to Follow Up

Keep your message short, polite, and professional. Don’t resend your original email—reference it and restate your interest briefly.

Example Follow-Up Email:

Subject: Quick Follow-Up on Guest Post Pitch for [Blog Name]

Hi [Editor’s Name],

Just wanted to follow up on the guest post ideas I sent last week. I know you’re likely busy, so I thought I’d check in to see if either of the topics below might be a good fit for your editorial calendar:

  • [Topic Idea 1]
  • [Topic Idea 2]

I’d still be happy to send a draft or outline if you’re interested. Let me know if there’s a better time or format you’d prefer.

Thanks again for your time,
[Your Name]

Pro Tips:

  • Be consistent, not spammy: Limit follow-ups to one or two messages max.
  • Track your outreach in a spreadsheet or CRM tool to avoid duplicate follow-ups or confusion.
  • Engage beyond email: Comment on their blog or share their posts on social media to build rapport.

Real Estate Guest Blogging Mistakes to Avoid

Even experienced marketers can make guest posting mistakes that limit results or trigger penalties. To protect your site’s reputation and get the most value from your efforts, it’s important to follow best practices and avoid common errors.

Real Estate Guest Blogging Mistakes to Avoid

Here are the key mistakes you should avoid:

Over-Optimizing Anchor Texts

Using exact-match keywords too often in backlinks (like “real estate backlinks” or “real estate SEO services”) can look unnatural to Google. This may lead to lower rankings or manual penalties. Instead, use a mix of anchor text types—such as branded terms, partial keywords, or natural phrases that match the flow of the sentence.

Choosing Low-Quality Guest Post Sites

Some websites may have a high domain authority but offer little real value. If the site has low traffic, irrelevant content, or too many sponsored links, it’s not a good choice. Publishing on such sites can harm your SEO. Always check the site’s organic traffic, content quality, and backlink profile before submitting your post.

Ignoring Editorial Guidelines

Many sites have clear guest posting rules. These include formatting, tone, word count, and acceptable topics. If you don’t follow them, your pitch or article will likely be rejected—regardless of quality. Take a few minutes to read the blog’s guidelines before you start writing.

Writing Promotional or Salesy Content

Guest posts should be useful and educational. If your article sounds like an ad or pushes your service too directly, editors will reject it. Focus on solving problems or offering insights, and include links only where they naturally fit.

Sending Generic Pitches or Duplicate Content

Editors can tell when you send the same pitch or article to multiple sites. It looks lazy and unprofessional. Always write a fresh, personalized pitch and make sure the content is unique and tailored to the blog’s audience.

Conclusion

In conclusion, real estate guest posting is a practical and proven way to gain visibility, earn backlinks, and build authority in a competitive market. By targeting the right websites, writing optimized content, and following professional outreach practices, you can drive consistent results without relying on shortcuts.

Avoiding common mistakes, choosing quality blogs, and delivering real value to readers are key to long-term SEO success. A strategic, well-planned approach will always outperform rushed or promotional efforts.

Want help placing your content on trusted, high-traffic real estate websites?
Get in touch with T-RANKS and tap into our network of 500+ verified guest posting opportunities.

FAQS: Real Estate Guest Posting

What is a real estate guest post?

A real estate guest post is an article written by an external contributor and published on a real estate blog or website. It allows the contributor to share insights, gain exposure, and earn backlinks to improve SEO.

How do I find real estate websites that accept guest posts?

You can search terms like “real estate write for us” or “submit a guest post real estate” on Google. Alternatively, use tools like Ahrefs or Semrush to analyze where your competitors are publishing. Outreach manually if needed, even if the site doesn’t list a submission page.

Do real estate guest posts help with SEO?

Yes. Guest posts generate high-quality backlinks, which help increase domain authority and improve your website’s visibility in search engines.

How do I write a guest post that gets accepted?

Follow the blog’s editorial guidelines, choose a relevant topic, and write clear, valuable content. Avoid being overly promotional and ensure proper formatting, internal linking, and SEO optimization.

Are paid real estate guest posts worth it?

They can be—if the site has genuine organic traffic, strong SEO metrics, and relevant audience engagement. Always ask for recent traffic data and review the site before paying.

Can I guest post on sites that don’t have a “Write for Us” page?

Yes. Many high-authority blogs accept guest posts but don’t publicly advertise it. If you send a professional pitch with a relevant idea, they may still accept your submission.

How many backlinks should I include in a guest post?

Generally, one contextual backlink is enough. Two is acceptable if the content supports it naturally. Avoid over-linking or using exact-match anchor text excessively.

How do I track the results of guest posting?

You can use tools like Google Analytics and Ahrefs to monitor referral traffic, keyword improvements, and new backlinks. Keep a spreadsheet to log all your submissions, live links, and post performance.

How long does it take to get published after submitting a guest post?

It depends on the blog. Some publish within a few days; others take 2–4 weeks. Always follow up if you don’t hear back within 7–10 business days.

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