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Importance of H1 Tag in SEO, Does It Even Matter?

T-RANKS » SEO » Importance of H1 Tag in SEO, Does It Even Matter?

Just like the saying, “first impression lasts“, blogposts can portray a good or bad impression with the very first thing seen – the Headings.

Your page SEO can be influenced by how adept you maximize the strategic use of headers.

In plain sight, page titles and blog segment phrases could be just seen simply as a group of words that were set to be boldfaced, but behind those are subtle yet vital effects that add value to the article you are posting on your webpage.

Today, let’s take a look at what can H1 Tags do to your blogs.

First Header H1 Tag: A First that really Matters

Article writing is a prime element in optimizing your website.

You may think of it like how you narrate your stories to listeners, but this time, your audiences are people fond of learning things and gets excited about ideas they are reading.

Yes, probably, it could have come across your mind that the digital landscape is dominated by motion pictures, infographics, and video clips, coupled with emotion-driving background music.

This makes you ask, “Is blog writing and article-reading a relevant concept today?”

The answer is simply, Yes. Whilst all these digital media keeps on stimulating the visual senses of its consumers, we tend to forget that text art is still present and reading will always be a motor task everyone does.

In addition to that, there are also a huge number of people who prefer to read than to watch moving graphics as they are more stimulated by perceiving and processing the information they’re reading.

Thus, this means that article writers should always see to it that the content they make is always engaging.

Content is King

One of the challenging aspects of article writing is to maintain reader engagement in your piece.

You know surely know how fast the attention span of a person shifts from one content to another especially now that access to information is at the tip of your fingertips.

In comparison, we could safely say that at least a decade ago, an advertisement, as well as news reports, can only be found on certain spots or devices such as broadsheets, billboards, television, and radio.

A variety of books can only be found in libraries. Now, a lot has changed.

With just a single smartphone or tablet, you can find news, entertainment, information, articles, e-books, social media applications, games, and many more, which, divides the attention and the engagement of the user.

Thus, as an SEO writer, or even just a simple blog writer, it is important to keep our articles engagingly informative, visually captivating, and coherently concise.

Why First Header H1 Tag Matters?

Everyone who has been reading would tell that it would be easier for them to understand what they’re reading if it is well segmentized.

That’s one main reason why a lot of literary works have chapters, verses, and to some, volumes and series.

But more than the ease of reading, in the context of Search Engine Optimization, well segmentizing article contents helps not only the readers but also has tons of benefits.

This involves the efficient use of heading tags, especially the use of H1 Tag.

Engagingly Informative

Just like with a book, the Title will always the primary anchor point of what could be its content.

As a blog writer, you want your blog title to capture the readers, and there plays the role of the H1 Tag.

Heading, as the word itself, defines where the article is about to go wherein the First Heading or the H1 Tag is the main point of the blog.

Part of the best SEO practices list is the hierarchal use of heading tags. That means your blog title should be the same and must be contained in an H1 tag as your blog or page title is the main anchor point of what your piece is all about.

With the blog title being the first engagement a reader would have, it is a must that the keywords inside an H1 Tag must contain strong keywords related to what your article is all about.

Not only that the readers are enticed to what could be the content of your article, but also, strategically using H1 tags help web crawler robots find your article to be the most informative and related content on search queries.

It also important to note that H1 Tags are different from Title tags and Header tags. Header tags can only be found in the website source and is a subsection of your page.

Title tags are usually found inside the Header tags and can be seen on the browser tab and the title bar that is seen in the browser window. In contrast, H1 Tags are visually present in the main body of the article piece.

Visually Captivating

Applying H1 Tags on your main anchor keywords adds emphasis to it and thus will capture the attention of the reader.

Nowadays, Trend posting and marketing is a powerful technique, and thus, combining this with proper use of H1 tag will boost your content rankings in the search engine results page.

This also applies to the proper use of other heading tags such as H2, H3, H4, and so forth.

The proper use of headings helps channel the attention of the reader as the flow of the article runs through. This means better page retention which has a powerful effect on your Page and Domain Authority.

Coherently Concise

One thing to avoid in SEO writing is keyword stuffing. This means that your article is overstuffed with the keywords to which web crawlers deem to be spammy and drags down your page scores.

One reason that the best practice on using H1 Tags is to make it the same with the Title content that has one or two keywords only.

Having a carefully selected keyword to be part of the Title and the H1 Tag also helps the reader to directly know what the article is all about at first glance.

Powerful Use of H1 Tag

Here are some Pro-approved techniques in using the H1 tags powerfully to impact your articles and your domain as a whole.

  • Use Once – H1 Tags are only used once. Robots that crawl the websites are following the hierarchy of the headings and thus find it looping and inconsistent if there are multiple H1 tags in a single article as it seems to convey multiple main topics in a single piece.
  • Few but Strong Keywords – Avoid keyword stuffing. Make a good research on strong keywords and use only a few for your H1 Heading. Deliver it engagingly.
  • Stand Out – Design your H1 Tag that it stands out from the rest enough to be acknowledged as the First Heading. Don’t overkill but make sure it is not just like the other smaller headings.

H1 Tag is Important

While the target is to top the SERP, it is actually just a side effect of your article gaining traction on the web. Thus, you must be motivated to keep your articles engaging and very consumable to the online reader by employing smart use of heading tags.

H1 Tag matters and have a great impact on how well your blog posts will do. As the saying in the SEO goes by “content is king”, a domain that has strong contents will undoubtedly top the SERP and will resonate with itself with more and more readers sharing your article.

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